About Us

Open Today! Sales: 9am-8pm

Call us at: 844-327-8506


Genesis of Roanoke Valley: Steeped in Luxury, Driven by Innovation

Genesis of Roanoke Valley is proud to be a part of the First Team Automotive Group.

Since First Team Automotive Group first opened our doors on October 3rd, 1988, we’ve been fortunate to become one of the most successful automotive dealerships in the state of Virginia.

For over 30 years, First Team has been an innovator in the automotive industry. We developed “Clean Deal Buying” many years ago, and have evolved it into our exclusive Clean Deal Buying Experience, the Fast, Fair, Easy way for you to enjoy buying your new Genesis. The friendliest team members, modern showrooms, state-of-the-art service facilities, comfortable waiting areas and more help make your buying and service experiences truly exceptional.

The Genesis lineup is graced by two elegantly and expertly crafted sedans: the G80 and G90. Both feature the kind of power, performance, and nimble handling that will take your driving experience to new heights. We invite you to explore the model that speaks to you and then contact us to schedule a test drive at your convenience.

Beyond working closely with you to determine which Genesis sedan is perfect for your driving needs, we are also committed to helping you understand which financing package allows you to drive your new G80 or G90 home on your terms, eschewing typical over-the-top sales cues in favor a sophisticated and streamlined purchasing experience.

Since First Team opened our doors on October 3rd, 1988, we’ve been fortunate to become one of the most successful automotive dealerships in the state of Virginia.

For over a quarter of a century, First Team has been an innovator in the automotive industry. We developed “Clean Deal Buying” many years ago, and have evolved it into our exclusive Clean Deal Buying Experience, where you get one price, right upfront, set by the market, with no hassles, no hidden fees, and no worries on every new vehicle we sell.

“100% Customer Satisfaction Is Our #1 Goal. If You Like Our Policies,Tell A Friend. If You Don’t, Tell Me.”

– David M. Dillon, President/General Manager

If you’re ready to see what our staff can do for your needs, we invite you to contact us to learn more about our dealership and the Genesis brand. Likewise, you can visit our showroom to learn how Genesis is redefining luxury automotive as a distinctly human pursuit.

Long after you’ve re-discovered your world through the Genesis lens, our onsite service center is at your disposal to ensure that your driving experience never diminishes. Our expertly trained team of Genesis service technicians cater to the routine maintenance and unique repair needs of your specific vehicle, with the aim of protecting the long-term health your investment and keeping your car running with all its performance potential well intact.

The world of luxury automotive is crowded with aging stars. While many drivers are content to embrace the antiquity of innovations past, there are drivers among us who want to stretch their imaginations further; those who yearn to not just reach into tomorrow, but to grab it by their hands and command every detail of tomorrow’s driving experience. This is the conscious evolution that drivers embrace more and more each day with the understanding that luxury is not a concept held prisoner by the pages of a magazine, the pixels of a photograph, or frames of a video, but rather one that benefits the overall quality of your life on the road. It’s the guiding principle behind Genesis of Roanoke Valley, and the core of each model in our lineup.

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844-327-8506

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6520 Peters Creek Rd • Roanoke, VA 24019

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Today's Hours:

Open Today! Sales: 9am-8pm

Genesis of Roanoke Valley 37.3461803, -79.9624393.